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4 Examples of Good In-app Push Notification Strategies
Optimise engagement and boost sales by sending effective push notifications for your deals, rewards, and promos. Here are four examples to get you started.For businesses, in-app push notifications offer a cost-effective and efficient way to communicate with new and...
The 5 Best Mobile Push Notification Strategies to Engage Customers
Use the right push notification strategies to increase your brand awareness, engagement, and sales. Learn how to create effective push notifications.Did you know that a good push notification strategy can boost engagement rates up to 88%? Another study also says it...
Grow Your Business Faster with Digital Loyalty Programs
Embrace effective digital customer solutions with a loyalty rewards app.As Australia transitions back to normal, more businesses have been implementing and pushing for reward programs to encourage customers to make repeat purchases. After all, reward programs help...
Your Four-step Guide to Launching a Digital Loyalty Program
Connect to a growing number of digital consumers with a loyalty rewards app. A loyalty program has long been an established and effective way to build strong customer relationships, encourage repeat purchases, and increase sales. Today, it’s not only an effective...
Tips to Create Timely and Relevant Hyper Contextual Promotions
Learn how to send the right campaigns at the right times to the right people.As Australian businesses re-open and recover from the lockdown, the challenge now is to find ways to engage current and new customers and capitalise on opportunities to find new ones. For...
How to Create Hyper Contextual Promotions that Convert
Maximize local area marketing campaigns to increase store transactions and sales.As Australia lifts most of the restrictions for its states, the country is transitioning to the new normal. As more businesses reopen and more people are mobile again, local stores can...
How to Influence Engagement through Real Time In-App Customer Push Notifications
Keeping customers engaged and coming back for moreThe e-commerce industry is thriving like never before, with online purchases increasing as consumers crave for fast and personalised user experience. Along with this booming industry comes a great supply of e-commerce...
Australia’s new normal: Buying local, sustainable products
Retailers, stores get creative on local area marketingThe trend in buying Australian-made items from locally-owned and socially-responsible retailers and brands has increased over the past years. A 2019 Roy Morgan consumer research showed 80% of Australians prefer...
How COVID-19 is changing Australians’ consumption behaviour
Local area marketing becoming a must among brands and retailersAs in most parts of the world, daily life for Australians has changed in ways that are unthinkable several months ago. While the consumption behaviour of Australians has already been evolving at great...
Trends Forcing Businesses to Rethink Digital Loyalty Programs
Aligning customer loyalty strategy with today’s digital trendsCustomer loyalty is becoming a digital experience now more than ever before. A 2019 study conducted by the Harvard Business Review showed the majority of its respondents say digital and omnichannel access...
The New Normal of Connecting with Your Most Loyal Customers
Making the most of your digital loyalty program in the time of pandemic Social distancing brought by the COVID-19 pandemic may have created a physical gap between businesses and their customers but it has also connected them in new ways. As the pandemic forces...
Keeping Customers Engaged in the Age of a Pandemic
As personal interaction remains minimized, the time to optimize businesses’ online engagement is upon us The unprecedented instantaneous economic challenges brought by the Covid-19 pandemic has wreaked havoc on businesses on a global scale. To keep doors open,...
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